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Movado, a company whose name means
"always in motion" in Esperanto, began its life in 1881 in a small workshop in
La Chaux-de-faunds, Switzerland. Founded by talented watchmaker Achille
Ditisheim and his team of six employees, all watches were manufactured and
assembled by hand. By 1899, their hard work and determination had paid off. They
were awarded six first-class Official Rating Certificates in their class, and in
the following year, they were awarded the Silver Medal at the Universal
Exhibition in Paris.
In 1947, American designer Nathan George Horwitt created the first Museum Watch.
It featured an uncluttered dial, with a simple gold dot marker at the 12:00
position. He likened the design to that of a sun-dial, like recognizing the sun
at its zenith at high noon. Movado later teamed up with designers and artists
such as Andy Warhol to create one-of-a-kind limited edition watches, which
reside in museums, galleries, and collections today.
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